A Systems View Across Time and Space
Table 5 Survey results in percentage of response related to market-related factors
From: Towards developing innovation management framework (IMF) for ICT organizations at Pakistan
| Â | Highly agree (%) | Agree (%) | Neutral (%) | Disagree (%) | Highly disagree (%) |
|---|---|---|---|---|---|
Concentration of target market | 50 | 25 | 0 | 25 | 0 |
Suitability of time to market | 50 | 50 | 0 | 0 | 0 |
Customers | 50 | 44 | 6 | 0 | 0 |
Type of market or type of industry | 50 | 25 | 0 | 25 | 0 |
Marketing and sales activities | 36 | 25 | 23 | 16 | 0 |
Competition | 25 | 75 | 0 | 0 | 0 |
Marketing research | 25 | 50 | 25 | 0 | 0 |
Cost associated with production | 25 | 50 | 25 | 0 | 0 |
Suppliers | 0 | 25 | 50 | 25 | 0 |
Consideration of consequences of innovation | 0 | 50 | 25 | 0 | 25 |
Sales of new product | 0 | 50 | 0 | 50 | 0 |
Revenue from innovation | 0 | 50 | 25 | 25 | 0 |
Cost of goods sold (COGS) | 0 | 50 | 25 | 25 | 0 |
Profits | 0 | 100 | 0 | 0 | 0 |