Table 6 Barriers to digital innovation in the handicraft industry

Providing first-rate assistance with every single internet purchase was a challenge. P45

Offering inadequate service

The required knowledge and skill sets must be mastered. P12

Skill with modern technology

Perseverance and tolerance are required. P16

Diligence and perseverance in business

Confidence when selling live. I want to sell live, but am camera-shy and don’t dare. P27

Time management

I must leave town because of work, school, and mental health. P15

The difficulty in obtaining funding

He has a lot of guts to keep going with your online business despite his fears of failing to attract customers. It requires tenacity and persistence. P16

Not enough mo The lack of preexisting channels made it challenging to launch a vlog

Raising additional funds in the pre-pandemic period is difficult. The amount I receive goes straight into my business as initial funding. P33

a negligible amount of subscribers, buyers, or patrons

I had to go into my savings for a handicraft company out of necessity. P18

Low income, to begin with

Retailers’ cutthroat competition with other competing online stores offers the same products. P20

Several Potential Audiences

In the beginning, subscriptions were added. But since there are always many people online, recruiting enough people to make a profit was easy. P9

Business license, DTI, and BIR Forms Availability of Materials

Small gains. P28

Cancellations, reductions, and quality concerns regarding placed orders all occurred

Challenges in developing an effective marketing strategy. P28

Different markets

It’s a joke about the people who place orders but don’t pay. P11

Limitations on Digital Innovation in the Handicraft Industry: A Code of Conduct

The pickup of supplies was delayed due to certain constraints. P29

Maintenance of supplies

It’s tough to track down the materials I need. P5

There is a limited supply of items available. P36

Code Statement on Obstacles to Handicraft Industries

There are times when the profit margin is higher at wholesale. P16

Customers contrast goods from various sellers

Several issues arise when copyrights are used. P20

Copyright concerns for content

Lack of connectivity might be problematic for online meetings and client video conferencing. P4

Internet connection speed issues

The administrative burden of starting a business is substantial. P10

cancellation of orders and non-payment for supplied goods

The reliability of the internet is sometimes unpredictable. P9\s

Devices are readily available for Internet transactions

Connectivity

Incorrect delivery address: The Waze app misplaces or fails to locate some addresses

As the world shifted to a digital system, everyone needed access to the internet for things like telecommuting, online classes, and online shopping, but bandwidth availability was terrible. The cost was substantial, too. P14

Time spending jokes

Planned and unplanned brownouts are another concern since they interfere with the devices’ power supplies (P17)

Online calamities in rural areas

Merchandise. P26

Trading behaviour

Having the proper resources was the first step in making the transition to online: pandemic precautions, or P12

limits on movement

Pandemic precautions. P45

Physical distance

Tighter local rules made it difficult for me to make outdoor deliveries of the products I offer. P18

Finding customers was challenging because everything was controlled with

There are dangers involved with having strangers bring you online purchases. P26

Health dangers

Banking hours are too short. Banks are open for a shorter period because of restrictions. P10

The transportation costs were exceedingly high for each delivery I made.P25

The cost of transportation is rising