Digital transformation of the promotion of educational services of Kazakhstani universities

Journal of Innovation and Entrepreneurship

A Systems View Across Time and Space

Table 6 Calculation of the integral website promotion index

University	Domain site name	Computer login evaluation options					Mobile login evaluation options					Technical assessment index	Site popularity index	Integral index promotion
University	Domain site name	Performance	Special abilities	Recommendations	Search engine optimization	Efficiency index	Performance	Special abilities	Recommendations	Search engine optimization	Efficiency index	Technical assessment index	Site popularity index	Integral index promotion
Kazakh National University named after. al-Farabi	www.kaznu.kz	0.68	0.78	0.58	0.82	0.715	0.38	0.83	0.58	0.83	0.655	0.468325	0.011059	0.005179
Eurasian National University named after L.N. Gumilyov	www.enu.kz	0.68	0.74	0.82	0.83	0.768	0.57	0.74	0.75	0.83	0.723	0.554519	0.016373	0.009079
Satbayev University	www.satbaev.university.ru	0.56	0.8	0.83	0.91	0.775	0.21	0.8	0.83	0.9	0.685	0,530,875	0.003279	0.001740
South Kazakhstan University named after Auezov	www.auezov.edu.kz	0.47	0.8	0.83	0.73	0.708	0.24	0.8	0.83	0.73	0.650	0.459,875	0.00011	0.000050
Kazakh National Agrarian University	www.kaznaru.edu.kz	0.68	0.78	0.58	0.82	0.715	0.38	0.83	0.58	0.83	0.655	0.468,325	0.0013	0.000609
Massachusetts Institute of Technology	www.mit.edu	0.75	0.96	1	0.91	0.905	0.59	0.97	1	0.92	0.870	0.78,735	1	0.787,350